Forty years ago, four men from Saskatchewan began a run for curling championships that remains unprecedented to this day. In the space of five short years, the Richardsons of Regina would win four Briers and four world championships. In the process, the rink won glory for itself, its city, and its province, and brought the sport out of relative obscurity and towards tha prominent place it now occupies in Canada's sporting culture.

SAY IT AGAIN, SAM! is the story of Sam Richardson, the second on that rink. It is not just a tale of the Richardsons' success, but of their upbringing, of Sam's livelihood as a carpenter and contractor, of the setbacks which cost him his profession, of his role in helping Jack MacDuff earn Newfoundland's only Brier triumph and other curlers achieve their dreams, and of Sam's boisterous exploits as a renowned speaker on the banquet circuit.

Lavishly illustrated, SAY IT AGAIN, SAM! is the story of a man loved and admired for his skill, his wit, and especially for his generous nature which has enriched thousands of lives.

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SAY IT AGAIN, SAM!